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Putting meat on the bones

While we're working on getting a readable first draft of the agenda up (hang tough, it'll be up shortly), I wanted to list our early sponsors as a way to illustrate how things are beginning to flesh out. So - Boomi describes themselves as the "integration cloud" company; think integration as a service for applications. It's a very interesting space, and one that Boomi is very unique in, in that they're so concentrated on the problem that they really don't have head-on "competitors." Gnip is relaunching in February, so I can't point you to exactly what they do, but if you're in the whole "real-time data" arena, Gnip is important to you. Alcatel-Lucent is making a push into the "cloud" space, and I'm glad they've chosen Glue as an appropriate venue for doing so. Ping Identity works in the "internet identity" space. I've personally been involved with Ping since it's earliest days (I was employee #1), and I've watched with pride as Andre and crew have become the absolute leaders in this space. enStratus is a great startup out of the Twin Cities (love the Twin Cities) that is focused on creating "confidence" (i.e., security and reliability) in the cloud. 10gen is the company behind the open source MongoDB (NoSQL) project. Gist are those crazy guys (T.A., Robert) that have been hanging out around our conferences for years. Along the way, they started this awesome company that focuses on aggregating your personal data sources in ways that make your contacts much more valuable (I use gist all of the time). So, the cool part about looking at these sponsors is that it starts to form a nice outline of what we're going to talk about -- namely: Application integration Real-time data Cloud infrastructure Identity in the Cloud Cloud security and reliability Projects for internet-scale data (NoSQL) Linked Data Great start -- and there's more on the way. Stay tuned for the first draft of the agenda --- and make sure to get your butt registered.

2 late Friday agenda additions

...and the hits just keep on comin... I've confirmed two great speakers this afternoon: Joe Stump - CTO of SimpleGeo, and ex-Lead Architect at Digg. Joe's gonna help us figure out the "geo" side of glue. Chrisofer Hoff - Hoff is the Director of Cloud and Virtualization Solutions, Data Center Solutions at Cisco, and the driving force behind the newly formed A6 Working Group. Hoff and I have been going back and forth around his busy schedule for about a week now, and I'm pumped to get confirmation that he's on board. Two great additions on a Friday afternoon, and (hopefully) a testament to the weight of technical content that Gluecon is bringing to the table this May. I've said that my goal with Gluecon is to completely blow people out of the water with the breadth and depth of content in this cloudy world- and yep, I'm serious. You should maybe think about joining us. ;-)

Speakers and topics forming up

Believe it or not, publishing a first draft of an agenda ain't easy. I'm getting there, but it'll probably be a few more weeks before I can even throw a strawman up that I'll be temporarily satisfied with. That said, I *am* confirming speakers and getting topics on the board -- and if you're gonna register, you might be interested! So far we're looking at things like... Doug Crockford (creator of JSON) on gluing together web apps in a cloud world Ryan Sarver (dir. of platform, Twitter) on all of the stuff you're hearing rumors about Jonathan Ellis (Rackspace) on Cassandra Alex Popescu (of InfoQ) on the NoSQL landscape Emil Eifrem (Neotechnology) on Neo4j Dave Smith (Basho) on Riak Joe Shirrey (msft) on Windows Azure Someone from Google on Goog App Engine Eric Marcoullier (Gnip) on Real-time data stream collection Eve Maler (PayPal) on User Managed Access Pam Dingle (of Ping Identity) on SAML vs. OpenID (when to use what) Sunir Shah (Freshbooks), Scott McMullan (Google), and Ben Kepes (CloudAve) on Glue for the Small Business David Recordon (facebook) on Activity Protocols I think it's a pretty good early list. Add to it sessions around OAuth/WRAP, Managing complexity in a post-cloud world, federated provisioning, building a scalable API, Integrating in a SaaS environment, open/linked data, webfinger, webhooks, A6, OCCI, CTP, platform providers (google, windows,, amazon, rackspace, heroku, eucalyptus, etc), and other NoSQL stuff (drizzle, HBase, Nutch, etc) -- and you can start to get an idea of the breadth and depth of what is going to be the one do not miss events for developers in the cloud. I know it's a bit early to get excited. But I am.

Conference Diversity

Context: There was a bit of a kerfluffle last year when some folks started pointing out the lack of diversity at some tech events. I've addressed this in the past on the Defrag blog, but it's worth saying again -- this is a problem I'm aware of and actively working on (year in and year out). And I want your help. To that end, O'Reilly Media recently published a Conference Diversity statement. I asked Tim O'Reilly if he'd be willing to put the statement under a Creative Commons license, so that smaller guys like myself can copy, rip, mold and twist...all while aiming at a common goal. As such, what follows is Gluecon's version of O'Reilly's original statement (and a big thanks to Tim for so quickly responding with a "use it"): === Conference Diversity Glue LLC (a.k.a., "Gluecon") believes in spreading the knowledge of innovators. We believe that innovation is enhanced by a variety of perspectives, and our goal is to create an inclusive, respectful conference environment that invites participation from people of all races, ethnicities, genders, ages, abilities, religions, and sexual orientation. We're actively seeking to increase the diversity of our attendees, speakers, and sponsors through our calls for proposals, other open submission processes, and through dialogue with the larger communities we serve. This is an ongoing process, and one that we are consciously working on. We hope that you'll work on it with us. Here are some ways you can help: 1. Recommend appropriate speakers and sponsors. 2. Forward blog posts and our conference URL to relevant affinity groups with the message that we are looking for a diverse speaker roster. 3. Suggest to potential speakers that they submit a proposal directly to me (enorlin AT 4. Suggest ways that the onsite conference experience can be more welcoming and supportive, free from intimidation and marginalization. 5. Share your ideas and best practices for how we can realize our vision. 6. Encourage active participation of diverse groups via attendance. Our events are interactive, and the makeup of the audience is probably actually more valuable than simply who is "on stage." We value diversity in the communities we bring together, and we welcome your contributions to bringing balanced representation of the richness of our collective human experience.

A Gluecon Re-write

I woke up and did some re-writing of the Gluecon homepage - so I thought I'd share: As the "cloud" becomes a common platform, web applications still live in a "stovepipe" world. It's not a question of "should we move to the cloud?" It's a question of once some, or most, or all of our web applications live in the cloud, how do we handle the problems of scalability, security, identity, storage, integration and interoperability? What was the problem of "enterprise application integration" in the late 90s, is now the cambrian explosion of web-based applications that will demand similar levels of integration. The problem, put simply, is how to "glue" all of these apps, data, people, work-flows, and networks together. Glue is the only conference devoted solely to this new problem-set facing architects, developers and integrators. At Glue, we'll explore the new technologies that are forming around web applications in a post-cloud world. At Glue, we'll aim to explore things like: APIs & Protocols: Twitter, Facebook, Websockets, PubSubHubBub (PUSH), XMPP Languages/Frameworks: JQuery, Zend, Ruby/Rails, Git, Django, Dojo, Scala/Lift Formats/Standards: RDF/Linked Data, JSON, Microformats, HTML5 Open Data: DBPedia, Geonames,, AWS Public Data Sets, Open Street Map, Open Calais, Alchemy API Platforms/Providers: Amazon, Rackspace, Goog App Engine, Heroku, Eucalyptus Storage: SQL vs. NoSQL (Cassandra, CouchDB, MongoDB, Riak, Voldemort, Dynomite, Sherpa, Pig, Hadoop, Drizzle, etc) Identity: OAuth/WRAP, OpenID, SAML, InfoCards, SPML ...and much more. Glue is about all of the bits and pieces, APIs and meta-data, standards and connectors that will help us to glue together the varying applications of a post-cloud world. If you're a developer, architect, designer or implementer that's living in this world, or just new to exploring it, Gluecon is the place for you.

Early speakers confirmed

Here we are in early 2010, and I realized that I've been sending some tweets around speakers we're confirming for Gluecon, but seeing as how you might not be obsessively following my twitter stream, I thought I'd better post something here as well. [sidenote: the "official" gluecon twitter stream is here; the "ramblings of a madman (namely, me)" stream is here.] So, the earliest of early confirmed speakers include: Doug Crockford - Doug's the creator of JSON, a prime mover in the world of JavaScript and a Senior JavaScript Architect at Yahoo! Ryan Sarver - Ryan is the Director of Platform/API stuff at Twitter. They've been making a lot of noise in this area lately, and Ryan's coming to Gluecon to talk about where they're headed, and hang out with the great Glue community. Jonathan Ellis - Jonathan's working on Cassandra at Rackspace. If you're not up on Cassandra yet, fear not - there's a big bad world full of NoSQL innovation going on, and we're bringing the key players to Gluecon. To that end... Emil Eifrem - Emil is the CEO over at Neo Technology and the driving force behind the Neo4J project. This whole area of non-relational databases that are built to handle data at internet-scale (ie, networked information) is *massive*.  I'm also working on getting folks from CouchDB and MongoDB confirmed as well. That's the early early stuff. Topically, past posts lay out a lot of where I'm looking, and this list of confirmed speakers will grow pretty quickly over the next 45 days. Stay tuned, Gluecon's gonna blow people's minds this spring.

Learning to Dog-Paddle

Yep, I'm officially in over my head. Ross Bates sent me an email last night suggesting some ways that I could begin to frame/think about potential gluecon topics. The email began with the "SQL vs. NoSQL" debate, which I, in my nearly complete state of ignorance, had never even *heard* of -- and then moved up a level to general topics. [Note: if you're not familiar with the "NoSQL" question - fear not. I'll be highlighting it more as I dig in. Just know for now that "NoSQL" stands for "not only SQL" and is really about the different kinds of distributed cloud databases that are being worked on to handle data at internet scale.] In any case, I wanted to post the framework that Ross sent me, and add to it (ie, any mistakes below should be attributed to me making additions), so that folks can get a better sense of the size of the "gluecon space." Assume that everything below is a hugely incomplete list (ie, put "etc" after everything). API's & Protocols: twitter, facebook (both Connect and Tornado), myspace, websockets, pubsubhubbub, XMPP Languages/Frameworks: JQuery, Zend, Ruby/Rails, Git, Django, Dojo, Scala/Lift Formats/Standards: RDF/Linked Data, JSON, Microformats, HTML5 Open Data: DBPedia, Geonames,, AWS Public Data Sets, Open Street Map, Open Calais, Alchemy API Platforms/Providers: Amazon, Rackspace, Goog App Engine, Heroku, Eucalyptus Storage: SQL, NoSQL (Cassandra, CouchDB, MongoDB, Riak, Voldemort, Dynomite, Sherpa, Pig, Hadoop, Drizzle, etc) Identity: OAuth, OpenID, WRAP, SAML, InfoCards, SPML And then a whole bunch of stuff that I don't know where to put, like Mulesoft, Kynetx, SPDY, Salmon, webhooks, etc. I know there are a lot of "cloud" experts out there that can lay out the "stack" (infrastructure, platform, service) and walk us through the "move to the cloud," but you'll notice from the above list (i hope) that we're digging *just* a bit deeper than that. We're trying to look at the platforms, APIs, protocols, standards, storage, identity and connectors that actually glue together all of these web applications, data, people and networks. The expanse before us is huge. As Ross points out, fitting it in two days of conference should prove next to impossible. But hey, we're gonna try. In the meantime, as I drown in information, I'll be learning to dog-paddle. Send me thoughts, ideas, talking points, and keynote suggestions. And be sure to register.

A Gluecon Call for Papers - kinda

I told you I was going to dig in. And, not being a programmer, that ain't easy (I am, after all, just a lowly marketing guy). I'm in the process of researching a whole crapload of protocols, toolkits, research projects, frameworks, and APIs. And then it hit me: my growing list of stuff to learn about would probably sketch a "universe" of topics for gluecon. Now, with both Gluecon and Defrag, I don't really do a "call for papers." Rather, I have conversations and the agenda evolves. But for gluecon this year, I want to be bombarded, swamped, drowning in possibilities. As such, call this a "call for papers" for Gluecon. About what? Well, the stuff that "glues together" web apps, data, infrastructures and UIs in a "post-cloud" world. What does that mean, specifically? I'm not really sure, but the following list should start to give you an idea of what I'm looking for... Twitter API Drizzle JQuery CouchDB Tornado (the FB kind, not the weather phenom) XMPP MongoDB MySpace API Salesforce API (and platform/language) Windows Azure Windows Geneva (I know that has a real name now, but I forget what it is) LinkedIn API Python Dojo Django Mule JSON JRuby OAuth/WRAP Salmon YAML Eucalyptus SPDY/Chromium PUSH (pubsubhubbub) Activity Streams SAML OpenID ....and yes, I know I'm missing a bunch...but this should be enough to get you started. Submit ideas (a paragraph and title?) to me at enorlin AT

Gluecon 2010 - even stickier

Is it December 2009 already? Where did *that* year go? If it's the holidays, then it means one thing for sure: once, we ring in the New Year, my attention turns to Gluecon 2010. In case you missed it, last year was the inaugural Glue conference (a.k.a., "gluecon"). We set out to explore the set of issues that exist once you assume that the move to "the cloud" has occurred. What we found is that, even though we thought we had started to dig in, we hadn't even scratched the surface. So, even though gluecon attendees left happy, they still left with a sense of "clamoring for more" - more developers, more protocols, more in-depth explorations of APIs, more technically advanced content, more more and more. Being the kind of folks that aim to please, we're coming after Gluecon 2010 with a vengeance. I'll be working on lining up our early keynoters, and am aiming to announce them in January. But in the meantime, know this: My personal goal with this year's gluecon is to have it feel like at the end of the conference, you've just completed a Master's Level Graduate course in the "glue space." I want you coming out *understanding* the protocols and APIs, understanding the problems at hand, and understanding what you need to do to attack them. What kinds of protocols, APIs and problems, you ask? Well.... How about things like: YQL (yahoo query language), activity streams, the twitter API, CouchDB, JQuery, PUSH (pubsubhubbub), OAuth, WRAP (web access resource protocol), SAML, OpenID, Facebook Connect, scaling cloud architectures, spot pricing in a cloud world, identity as a foundational security concept, InfoCards, XMPP, best practices around API building, deployment and adoption driving, management tools for clouds (public and private), cloud analytics, building contextual web browsing tools, billing, metering, CRM, why "business intelligence" is driving cloud adoption, how all of this sticky technology connects to making the world a better place, and oh oh oh so so so much more. How are we going to pull this off structurally? Simple. We rented more space. Yep - we're going 3 wide. Why? To give you options. We're aiming toward a "strategic/business" track, a technical overview track, and a "workshop" track (think 90 minute deep-dives on protocols/standards). And what makes me think I'm smart enough to figure all of this out? Actually, I don't. Accordingly, I'm more than pleased to announce the Gluecon Advisory Board: Ben Kepes -- of Cloud Ave Chris Shipley -- of Guidewire Group Jeff Kaplan -- of THINKStrategies Ian Glazer -- of Burton Group Together, we're gonna start figuring this puppy out. And come May 26-27, we're *all* gonna get together and work on figuring out this bad boy of a mess we've got working. There's much more to come, and you should (of course) plan to join us.

Glue Conference Pics

Hi Everyone! Just uploaded Gluecon pics to Flickr. The pics can also be viewed on the Glucon home page.